Posts

Showing posts from October, 2021

PERSONAL BRAND OBJECTIVES

Image
Summarizing the results that I expect with my personal brand in a single goal was really difficult. I have always wanted to be a person who impacts society and who can help as many people as possible. However, I have also thought about the importance of using my personal brand as a tool to grow personally, financially, and emotionally. In this way, I achieved two goals with my personal brand, because first I must use my personal brand to grow as a person and obtain the job opportunities I need, and then use it to have an impact on society.  

VALUE PROPOSITION

Image
  In my life, it has always been difficult to find just one way to reach my goals. When I made the value proposition, it was very difficult to choose just one of the wide variety of things that I would like to do. However, when I thought about it seriously, I understood that I have always had the purpose of helping people, and towards this, I also understood that the best way to do it is through international organizations, whether governmental or not. Likewise, it was also difficult to find how to achieve that purpose. There are so many ways to achieve it and also so many ways to direct that purpose, that without a doubt I believe that this was the activity that cost me the most. However, in the end, I understood that I can use all my abilities and things that I like to do to achieve that purpose, especially using marketing as a fundamental tool to mix all the ingredients and have the best possible result.

Mood Board

Image
One of the activities that I liked doing the most for my personal brand was the mood board. As I have mentioned in other posts on my blog, one of the activities that I like to do the most is designing and creating. My dashboard for my personal brand could not be the exception. As you will see on my board, one of the colors that I wanted to highlight the most was black. It is my favorite color. I consider black to be elegant, subtle, mysterious, and adaptable to all contexts. That is how I consider myself and clearly, I could not miss an activity as important to me as this was. Every detail of the design has a part of me: from the elements, the type of writing, the color palette, to the marble ribbons to give texture are essential parts of who I am as a person and what I want to show the world. Finally, although it is not a phrase of my own, the phrase of Ayn Rand has been the phrase that I have used since I was in school to motivate me to fulfill all my dreams, but it has also demonstr...